Flexible partnerships
Simple. Transparent. Built around how you work.
Retain the right support that fits your goals today, and scale as you grow.
Product & Growth Leadership
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Product Strategy & Direction
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Ecommerce Strategy & Systems
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Marketing & Growth Strategy
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Cross-functional Leadership
Product &
Experience
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Product Design Leadership
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User Experience Strategy
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Customer Experience Systems
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Design Operations & Workflows
Growth
Marketing
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Marketing Strategy
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Creative Support
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Brand Management
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Website Management
Have a project in mind?
For defined scopes, one-time initiatives or if your needs go beyond a monthly plan, try a tailored engagement designed for your timeline and priorities. Tell me more to customize your plan around your goals.
The Playbook
Expertise, when you need it
Brand & Marketing
- Brand identity and positioning
- Growth-focused marketing strategies
- Campaign and content systems
- Print, digital, and brand collateral
- Presentation and storytelling assets
Products & Platforms
- Product strategy and design
- UX and experience architecture
- SaaS, web, and mobile platforms
- Ecommerce and transactional systems
- User research and product insights
- Interactive prototypes and validation
Customer Experiences
- Customer journey design
- Service and workflow systems
- Conversion and usability optimization
- Experience audits and insights
- Loyalty and retention strategy
- Sales and onboarding experience design
Leadership & Operations
- Product and growth leadership
- Product design leadership
- UX and experience strategy
- Ecommerce and platform management
- Marketing and engagement
- Cross-functional alignment and execution
- Operation & systems Management
Jump start your process
Easily integrate Striking Idea into your existing tools and workflows.
Getting started is easy
Work with a trusted partner who is in your corner when it matters most.
Who this is for
This work is designed for startups, enterprise organizations, retailers, technology companies, and non-profits investing in growth, digital transformation, customer experience, and product innovation.
It’s an ideal fit for organizations that need experienced product and growth leadership to accelerate progress, align cross-functional teams, and turn strategic initiatives into measurable outcomes. Whether launching a new product, modernizing an existing platform, strengthening customer engagement, or scaling operations, the benefit is immediate access to executive-level expertise without the time and overhead of building it internally.
More than an advisor, this is a hands-on partnership embedded in the work, helping connect strategy, brand, product, experience, and operations into a unified system that drives sustainable growth.
Who you'll work with
You work directly with Krissy King, a product, experience, and growth leader with more than 20 years of hands-on experience across strategy, design, and execution.
The focus is on long-term relationships built through trust, consistency, and shared ownership of outcomes. I work closely with founders, leadership teams, and cross-functional groups to align priorities and move work forward in a clear and structured way.
How it works*
Getting started is simple and intentional. A short discovery conversation helps clarify goals, challenges, and the level of support needed. From there, the engagement is shaped around what will create the most meaningful progress for your business.
1. Book a consultation
A focused discovery conversation to understand your goals, current challenges, and where support can have the most impact.
2. Activate your engagement
Onboarding is simple and structured. Scope, plan, and engagement details are confirmed, followed by setup of a centralized workspace and communication channels that fit your workflow.
3. Align priorities
Focus areas and success outcomes are defined together, along with an initial roadmap that guides execution and decision-making.
4. Ongoing execution
Work progresses in structured weekly cycles with clear priorities, continuous updates, and ongoing refinement as needs evolve.
What makes this different
This is a working relationship built on consistency, trust, and shared commitment to meaningful outcomes.
Instead of fragmented communication, shifting priorities, or disconnected execution, there is a single point of leadership embedded in the work, helping connect strategy, design, and growth into a unified direction.
The goal is not just to complete tasks, but to create momentum that feels steady, intentional, and aligned with your business.
- Consistent senior-level leadership embedded in your work
- Deep collaboration across product, design, and marketing systems
- Flexibility to adapt as priorities evolve
- Clear decision-making and faster execution cycles
- Transparent structure with no friction in how work moves forward
Delivery approach
Work is delivered in structured weekly cycles based on priority and scope.
Smaller initiatives move quickly through focused execution cycles, while larger efforts are broken into clear, trackable stages that maintain momentum without losing direction.
Each cycle is designed to create clarity, progress, and continuous improvement rather than isolated outputs.
Revisions and collaboration
Iteration is part of the process. Work is refined collaboratively until it aligns with the intended outcome and feels right for the business context.
If priorities shift or new opportunities emerge, the focus is adjusted together to keep momentum aligned with what matters most.
Engagement flexibility
This is a monthly retainer-based engagement that renews unless paused or canceled in advance. Work is reserved capacity, ensuring dedicated focus and availability throughout the engagement period.
Unused time does not roll over or qualify for refund if no work is submitted or approved within the billing period.
Why this model works
This type of engagement creates space for real partnership. Instead of starting and stopping with isolated projects, there is continuity, context, and shared understanding over time.
You work directly with an experienced product and growth leader who is not just executing tasks, but actively helping shape direction, prioritize effort, and support decision-making as the work evolves.
It is designed for clarity, trust, and long-term alignment so that progress feels steady and meaningful, not fragmented or reactive.
Reputation for success
