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Striking Idea | Where Creativity + Strategy Unite
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Striking Idea | Where Creativity + Strategy Unite

Continuously
evolving.

The coolest opportunities are just waiting to be made.

At Striking Idea, creativity never stands still.

For more than 20 years, I’ve partnered with startups, tech companies, nonprofits, and e-commerce brands to turn ideas into results-driven digital experiences.

I work as a fractional product and marketing leader, stepping in where you need senior-level strategy, clarity, and execution without the overhead of a full-time hire. You stay focused on running your business. I handle the thinking, designing, aligning, and building that moves it forward.

From user experience and product design to marketing strategy and execution, you get end-to-end leadership tailored to your goals, your team, and your pace.

Unmatched dedication

When you work with Striking Idea, you’re not hiring a vendor. You’re gaining a dedicated partner who is fully invested in your success.

I take the time to deeply understand your brand, your product, and your audience, then translate that insight into thoughtful strategies, intuitive experiences, and campaigns that perform. With a collaborative, agile approach, I manage complexity, remove friction, and keep work moving forward so you don’t have to. That’s why clients return again and again for steady, worry-free creative and operational support.

My mission

Help you grow with intention, earn trust with your audience, and build customer loyalty that lasts.

Full-Stack Marketing Support

From campaign strategy to execution, I design and deploy creative marketing initiatives that drive leads, grow engagement, and strengthen brand awareness.

Creative Direction & Branding

Your brand deserves clarity and consistency. I develop creative strategy, visual identity, and messaging systems that build trust, loyalty, and a strong market presence.

User Experience & Product Design

I design intuitive, engaging products that resonate with real users. From websites to mobile apps and SaaS platforms, every touchpoint is crafted to reflect your brand and drive conversion.

Product & Project Management

As a Certified Product Owner and Scrum Master, I help teams align priorities, remove blockers, and deliver with confidence. Strategy stays connected to execution, and progress stays visible.

Real results.
Multi-disciplinary impact.

Help your business grow, build trust with your audience, and create sustainable customer loyalty.

Tell Every Amazing Lady®

Empowering non-profit organizations through strategic rebranding and development.

T.E.A.L.® Walk/Run Program

Fundraising programs and events for ovarian cancer research

FIXE

SaaS for Restaurant Bookkeeping

Catalyte

Transforming Catalyte’s brand Identity and digital presence.

Student enrollment platform

Enrollment and Reporting Platform

SECUMD Foundation

Empowering Maryland's financial wellness

Sleep Score

Creating innovative digital solutions to improve your sleep, mental well-being and overall health.

Steren Solutions

Delivering ecommerce solutions, corporate rebrand and operational solutions.

White-label Travel Booking Portal

Powerful personalized travel booking solutions for vacation clubs and their members.

Family sharing

Build powerful connections with the help of an intuitive IoT Smart Home assistant.

Storytelling mobile app

Digital album sharing experience that preserves memories for a life time.

Save The Waves

Supporting global coastal conservation, and environmental efforts around the world.

Certified Product Owner

I work with cross-functional scrum teams throughout the product lifecycle, translating requirements, clearing blockers, and keeping deliverables on track.

Certified Scrum Master

Experienced agile facilitator leading scrum ceremonies and coordinating design and development teams to deliver consistently.

My Promise

Every partnership is built on trust, accountability, and results. Clients work with Striking Idea for thoughtful leadership, seamless execution, and the confidence that comes from knowing the work is in capable hands.

"I’ve had the pleasure of working with Krissy on several projects over the years. She’s highly creative, reliable, and incredibly responsive. Her professionalism and seasoned experience make her a true asset and a pleasure to collaborate with."
Jim ErlickErlick Group | erlick-group.com
Jim Erlick
"In my industry, I have the opportunity to meet, and work the most creative and innovative people around. From this group, Krissy is definitely at the top of the list. She is extremely hard-working and exceeds all expectations as they apply to timelines, communication, and performance."
Peter Ward
Director of product
Children's Hospital Los Angeles | chla.org
Peter Ward<br>Director of product
"Krissy at Striking Idea was wonderful to work with. She developed an outstanding and beautiful looking website under a strict timeline. This allowed us to launch our biggest campaign ever with all of our digital assets ready."
Nik Strong-Cvetich
Executive Director
Save The Waves | savethewaves.org
Nik Strong-Cvetich<br>Executive Director
workedwith-unicef
workedwith-AHA
workedwith-Auto
workedwith-disguise
workedwith-DER
workedwith-northpeak
workedwith-usvets
workedwith-teamfox
workedwith-wwf
workedwith-simon-wiesenthal-center
workedwith-wrethink
workedwith-marika
workedwith-1lesschore
workedwith-savethewaves
workedwith-blackboud
workedwith-savethechildren
workedwith-handsforhunger
workedwith-mcmaster
workedwith-wsu
workedwith-lemax
workedwith-sleepscore
workedwith-sleep-com
workedwith-cdc
workedwith-steren
workedwith-TEAL
workedwith-ErlickGroup
workedwith-1lesschore
workedwith-encoura
workedwith-PetDesk

Let’s build something together.

Partner with Striking Idea and focus on what you do best, running your business. We’ll handle the rest.

Become the next success story
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Got a creative project brewing or looking to streamline your product design and operations?

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