Strategic by nature.
Creative by design.

Balanced leadership for businesses ready to grow smarter.

Progress never stands still.

With Striking Idea, growth comes from the balance of strategy, creativity, and execution working together, not in silos.

For more than 20 years, I’ve partnered with startups, technology companies, nonprofits, and growing brands to turn ideas into meaningful digital experiences that drive real results. My role adapts to what’s needed most: from senior-level direction and team leadership to hands-on design and development when execution needs momentum.

I work across brand, marketing, product, and operations, connecting the big picture to the details that make it real. That includes leading and managing creative teams, guiding product teams, mentoring designers and marketers, and stepping directly into design and development work when needed to keep momentum strong and delivery on track.

You stay focused on your business. I help bring clarity, structure, and execution to everything moving around it.

A partner invested in your success

Working with Striking Idea means gaining a trusted partner who cares about outcomes as much as you do.

I take time to understand your business, customers, team, and goals, then translate those insights into smart strategies, polished experiences, and measurable growth. With a collaborative and agile approach, I simplify complexity, remove roadblocks, and keep initiatives moving with confidence.

Many clients return again and again because they value dependable leadership, thoughtful execution, and support that feels seamless.

My mission

Help businesses grow with intention, earn trust with their audience, and build loyalty that lasts.

Strategic marketing leadership

From campaign planning through execution, I build marketing initiatives that strengthen brand visibility, generate demand, and drive engagement.

Brand strategy & creative direction

I help businesses sharpen their identity through messaging, design systems, and creative direction that builds trust and stands apart.

User experience & product design

From websites to SaaS platforms and mobile experiences, I design intuitive products that connect with users and support real business outcomes.

Product & project leadership

As a Certified Product Owner and Scrum Master, I work with cross-functional teams, align priorities, remove blockers, and ensure strategy translates into execution.

Real results.
Multi-disciplinary impact.

Helping businesses grow, strengthen customer trust, and create lasting loyalty through connected strategy, design, and execution.

My Promise

Every partnership is built on trust, accountability, and results. Clients choose Striking Idea for experienced leadership, seamless execution, and the confidence that comes from knowing the work is in capable hands.

"In my industry, I have the opportunity to meet, and work the most creative and innovative people around. From this group, Krissy is definitely at the top of the list. She is extremely hard-working and exceeds all expectations as they apply to timelines, communication, and performance."

Peter WardDirector of Product

"I would not have been able to do so much, so fast and at such high quality without Krissy and Striking Idea. Her ability to run with minimal input meant we could stay agile. Her knowledge of the brand meant less rework. She can seamlessly guide a project from ideation to prototyping, development to launch."

Adam CurtisCommunications Director

"Krissy has been great in being a partner to drive the brand of FIXE and really understanding our voice. She has been an extension of the team in growing our digital presence."

Ryan HandelCEO & Co-Founder

"Working with Striking Idea elevated our alumni program in ways we hadn’t achieved before. They translated our vision into a seamless, engaging digital experience that feels just as strong on mobile as it does on desktop. The platform is intuitive, flexible, and built with our community in mind. Most importantly, it’s helped us reconnect with alumni in a more meaningful, modern way."

Jesse HallDigital Communication Director

"Sitting with our foundation partners and sharing our new website was a really proud moment for me and it's all thanks to Krissy at StrikingIdea working with our team! I was just reflecting on how amazing it is that you took this project on and made it happen. So super grateful!"

Charlotte OwsiannyExecutive Director

"Krissy thinks like a product manager and works like a designer, and that combination made all the difference. She paired strategic decisions with real prototypes so our developers always knew exactly what they were building and why. She didn't just move the product forward, she changed how we worked together to get there."

Michelle AdkinsProduct Owner

"Working with Krissy King is always a pleasure. In our recent project, her creativity and technical expertise brought our vision to life, delivering a stunning and user-friendly website. Plus, her attention to detail, timely communication, and problem-solving skills made the entire process smooth and efficient."

Pamela Esposito-AmeryCEO & Co-Founder

"I have worked with Krissy for many years and can't say enough about her value to the various companies we work with. Her talent as an versatile designer and developer is bar none. Not only does she deliver great work, she gets it done quicker than most. I haven't met a computer that can keep up."

Lance HollanderCEO, Agency Growth Leader

"Krissy is unique for a high end designer, in that she also has the ability to integrate/implement whatever technology is required, with very little, or no direction. In my experience, highly creative people rarely do both effectively in a timely manner. I have nothing but positive things to say about Krissy’s work quality, attitude, and ability to deliver as promised."

Eric Pecaro, CEOShepard

"Krissy is one of the best graphic artists, web designers and developers that I have seen. She is very professional to work with and has great work ethics. I have hired Krissy on several occasions and will continue to use her for future work as well."

Steve MillerProduct Leader

"Krissy at Striking Idea was wonderful to work with. She developed an outstanding and beautiful looking website under a strict timeline. This allowed us to launch our biggest campaign ever with all of our digital assets ready."

Nik Strong-Cvetich, Executive DirectorSave The Waves

"Striking Idea gives websites the extra bit of differentiation needed in today's crowded market. The projects we hired Krissy for have all hit their mark with us, and most importantly, our clients."

Brian Pickett, PresidentNorth Peak Solutions

"Krissy always maintained a positive attitude, no matter how difficult the challenge, and worked effectively with our development and QA teams to launch our Sleep.com platform. I feel confident recommending Krissy to lead any product team. She will quickly prove herself to be an invaluable asset."

Jay TutenSenior Product Manager