Product & Platforms
Build products people trust, adopt quickly, and rely on every day.
Built for scale and trust
From early-stage platforms to mature products, I help teams build clear, intuitive digital experiences that drive adoption, strengthen retention, and support long-term growth. By aligning product, design, and strategy, I help shape scalable systems that perform confidently in complex, evolving environments.
Mobile Apps
Drive intuitive mobile app experiences that increase usability, deepen engagement, and strengthen retention through seamless, connected journeys that support sustainable growth.
SaaS Solutions
Unlock scalable SaaS platforms that simplify onboarding and adoption, drive activation, and increase long-term customer value through cohesive product experiences.
White Label Platforms
Enable flexible white label systems that deliver consistent branded experiences across clients while improving operational efficiency and supporting scalable platform growth.
Product Strategy & Roadmap
Align focused product direction and roadmaps that connect user needs, business goals, and technical execution into clear, confident priorities.
Platform UX & Product Design
Shape intuitive platform experiences that simplify complexity, improve usability, and create clarity across every stage of the user journey.
Onboarding & Activation
Accelerate time-to-value through onboarding experiences that reduce friction, increase early engagement, and improve product adoption.
Growth & Retention Strategy
Strengthen engagement and retention through product-led strategies that increase usage, deepen value, and support long-term growth.
Data, Dashboards & Insights
Surface actionable product insights through clear reporting experiences that improve visibility, support decision-making, and guide smarter product evolution.
Engagement for SaaS & Fintech
Designing platforms that improve adoption, strengthen retention, and scale with confidence. Support your platform with tools and systems designed for performance, insight, and scale. Every platform is selected to improve collaboration, product visibility, and user understanding.
Tell Every Amazing Lady®
Empowering women's health, through advocacy and support resources
SECUMD Foundation
Diamond Award winning platform empowering Maryland's financial wellness
Save The Waves
Supporting global coastal conservation, and environmental efforts around the world
Partner with Striking Idea
Work with a partner who…
Understands complex products and high-stakes users
Design with clarity, trust, and usability at the center of every decision.
Connects product, UX, and growth strategy
Ensure every feature and interaction supports adoption and retention.
Adapts to your stage of scale
From early traction to mature platforms, support evolves with your product.
Brings proven SaaS and digital product expertise
20+ years building platforms that perform in real-world conditions.
What clients say
Every partnership is built on trust, accountability, and results.
Start here!
Complex products perform better when strategy, design, and delivery are aligned around real user needs.