Continuously
evolving.
At Striking Idea, creativity never stands still.
For more than 20 years, I’ve partnered with startups, tech companies, nonprofits, and e-commerce brands to turn ideas into results-driven digital experiences.
I work as a fractional product and marketing leader, stepping in where you need senior-level strategy, clarity, and execution without the overhead of a full-time hire. You stay focused on running your business. I handle the thinking, designing, aligning, and building that moves it forward.
From user experience and product design to marketing strategy and execution, you get end-to-end leadership tailored to your goals, your team, and your pace.
Unmatched dedication
When you work with Striking Idea, you’re not hiring a vendor. You’re gaining a dedicated partner who is fully invested in your success.
I take the time to deeply understand your brand, your product, and your audience, then translate that insight into thoughtful strategies, intuitive experiences, and campaigns that perform. With a collaborative, agile approach, I manage complexity, remove friction, and keep work moving forward so you don’t have to. That’s why clients return again and again for steady, worry-free creative and operational support.
My mission
Help you grow with intention, earn trust with your audience, and build customer loyalty that lasts.
Full-Stack Marketing Support
From campaign strategy to execution, I design and deploy creative marketing initiatives that drive leads, grow engagement, and strengthen brand awareness.
Creative Direction & Branding
Your brand deserves clarity and consistency. I develop creative strategy, visual identity, and messaging systems that build trust, loyalty, and a strong market presence.
User Experience & Product Design
I design intuitive, engaging products that resonate with real users. From websites to mobile apps and SaaS platforms, every touchpoint is crafted to reflect your brand and drive conversion.
Product & Project Management
As a Certified Product Owner and Scrum Master, I help teams align priorities, remove blockers, and deliver with confidence. Strategy stays connected to execution, and progress stays visible.
Real results.
Multi-disciplinary impact.
Help your business grow, build trust with your audience, and create sustainable customer loyalty.

Tell Every Amazing Lady®
Empowering non-profit organizations through strategic rebranding and development.

T.E.A.L.® Walk/Run Program
Fundraising programs and events for ovarian cancer research

FIXE
SaaS for Restaurant Bookkeeping

Catalyte
Transforming Catalyte’s brand Identity and digital presence.

Student enrollment platform
Enrollment and Reporting Platform

SECUMD Foundation
Empowering Maryland's financial wellness

Sleep Score
Creating innovative digital solutions to improve your sleep, mental well-being and overall health.

Steren Solutions
Delivering ecommerce solutions, corporate rebrand and operational solutions.

White-label Travel Booking Portal
Powerful personalized travel booking solutions for vacation clubs and their members.

Family sharing
Build powerful connections with the help of an intuitive IoT Smart Home assistant.

Storytelling mobile app
Digital album sharing experience that preserves memories for a life time.

Save The Waves
Supporting global coastal conservation, and environmental efforts around the world.

Certified Product Owner
I work with cross-functional scrum teams throughout the product lifecycle, translating requirements, clearing blockers, and keeping deliverables on track.

Certified Scrum Master
Experienced agile facilitator leading scrum ceremonies and coordinating design and development teams to deliver consistently.
My Promise
Every partnership is built on trust, accountability, and results. Clients work with Striking Idea for thoughtful leadership, seamless execution, and the confidence that comes from knowing the work is in capable hands.
Director of productChildren's Hospital Los Angeles | chla.org
Executive DirectorSave The Waves | savethewaves.org





























Let’s build something together.
Partner with Striking Idea and focus on what you do best, running your business. We’ll handle the rest.